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Ascom increases presence in Middle East to meet demands for wireless solutions

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Gothenburg, SWEDEN, 16 May 2011 - Ascom Wireless Solutions, a leading supplier of on-site mobile mission critical communications announced today it has expanded its global operations to provide more extensive sales coverage for its indirect channel partners in Saudi Arabia and the United Arab Emirates.

Mike McDaid, Director Indirect Channel Partners for Ascom Wireless Solutions explains, Ascom has been present in this exciting region for nearly three years, but over the past 12 months we have seen an increased demand for wireless solutions across a number of segments. As a result of this growth, we are expanding our sales channel to provide local support within the region.”

To support these expansion efforts, Ascom has appointed Oneil Pinto and Shadi Naim as Channel Managers in the United Arab Emirates. Mr. Pinto brings a vast range of experience from Westcon, a distributor for Ascom and Mr. Naim joins Ascom from Alcatel. Additionally, Husam Adi has been appointed Channel Manager for Saudia Arabia. He joins Ascom from Communication Solutions Company. All three will offer Ascom.s broad range of mission critical communications solutions to customers in this region.

Ascom is showing their next generation IP-DECT and VoWiFi handsets and solutions at GITEX 2011 in Riyad Saudi Arabia. GITEX is the region's leading IT industry event, a state-of-the-art platform specially dedicated to the latest ICT products and innovations and the exchange of knowledge. Products on display include Ascom.s DECT handsets, the Ascom d41, Ascom d62 and Ascom d81 as well as the recently launched VoWiFi handset, the Ascom i62, the teleCARE IP nurse call solution, as well as the Ascom Unite Professional Messaging and Alarm System.

Visit Ascom GITEX, Hall 3, Stand 228-3

For more information contact:
Mike McDaid
Director Indirect Channel Partners
Mobile +44 7894 513132
Email: mike.mcdaid@ascom.se

ABOUT ASCOM WIRELESS SOLUTIONS

Ascom Wireless Solutions (www.ascom.com/ws) is a leading provider of on-site wireless communications for key segments such as hospitals, senior care, independent living, manufacturing industries, secure establishments, retail and hotels. More than 75,000 systems are installed at major companies all over the world. The company offers a broad range of voice and professional messaging solutions, creating value for customers by supporting and optimizing their Mission-Critical processes. The solutions are based on VoWiFi, IP-DECT, nurse call and paging technologies, smartly integrated via Ascom Unite into existing enterprise systems. The company has subsidiaries in 12 countries and 1,200 employees worldwide. Founded in 1955 and based in Göteborg, Sweden, Ascom Wireless Solutions is part of the Ascom Group, listed on the Swiss Stock Exchange (ASCN:SIX).